Business & Leadership News
Expert commentary on business & leadership communication events and trends.
CV vs. Leadership Philosophy: What Executives Miss
Executives are increasingly finding that a traditional CV falls short when competing for top roles or board seats. A list of job titles and accomplishments tells hiring committees where you have been. It does not tell them how you think, how you decide under pressure, or what kind of culture you build around you. A new trend is pushing senior leaders to articulate their leadership philosophy in formats beyond the résumé.
Poor Executive Communication Is Now a Governance Risk
Corporate boards are waking up to something communication professionals have known for years: how a CEO talks matters as much as what they decide. Governance experts and investors are now flagging executive communication failures not as PR problems but as structural business risks. Companies where leaders speak poorly, vaguely, or evasively are being scrutinized the same way companies with weak financial controls are.
What Les Brown's Summit Teaches About Finding Your Voice
Les Brown, one of the most recognized names in motivational speaking, is launching a two-part event series called the Hungry for Greatness Summit. It starts with a virtual experience on August 9, 2026, and builds toward a live gathering in Atlanta on October 10 and 11, 2026. The stated focus is helping people find their voice and lead through human connection at a time when AI is reshaping how we work and communicate. ---
How Gap's CEO Sold Vision and Numbers at Once
Gap's CEO recently made a strategic public move by tying the brand's cultural comeback narrative directly to specific business recovery targets. Rather than speaking in the vague language of "brand love" and "relevance," the CEO connected emotional positioning to measurable outcomes. This is a notable departure from the usual corporate soft-speak that plagues retail turnaround stories.
Luxury Communication: Branding or Real Skill?
Claudia Barberis, a communication coach who has spoken at TEDx events, is building a practice focused on what she calls "luxury communication" for senior executives and business leaders. Her work sits at the intersection of personal presence, language precision, and high-stakes professional environments. She has positioned herself as a specialist for leaders who want their words to carry the same weight as their titles.
The Modern CEO Must Become a Media Platform
The role of the modern CEO has shifted. Leaders are no longer just running companies. They are now expected to run something closer to a media operation, producing content, broadcasting opinions, and building audiences. The C-suite has become a stage, and executives who stay silent are not playing it safe. They are simply ceding ground to someone else.
What Africa's Tech PR Pros Teach About Narrative Control
Global PR Day 2026 spotlighted five communications professionals who have been actively reshaping how Africa's technology sector tells its own story. These practitioners are not waiting for outside media to define the continent's innovation landscape. Instead, they are building narratives from the inside out, establishing Africa-based voices as the authoritative source on African tech.
4 min audio What the GRA Gets Right About Persuasion
Ghana's tax authority is training its staff in behavioural science, betting that the way officials communicate with taxpayers matters as much as enforcement. The goal is a 360 billion cedi revenue target by 2028. Their position: compliance is not just a legal problem. It is a perception problem, and perception is shaped by communication.
