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Communication News

Expert commentary on the communication events shaping business, politics, culture, and technology.

Illustration for The Modern CEO Must Communicate Like a Media Platform 4 min audio
Business & Leadership

The Modern CEO Must Communicate Like a Media Platform

Something fundamental has shifted in how chief executives are expected to show up publicly. The modern CEO is no longer evaluated only on earnings calls and shareholder letters. They are now expected to operate as a full media presence: publishing opinions, building audiences, and speaking directly to customers, employees, and the public on a continuous basis. The era of the invisible executive is over.

chiefexecutive.net
Illustration for One Bad Quarter Can Erase a Year of Reputation Work 4 min audio
Crisis & Reputation

One Bad Quarter Can Erase a Year of Reputation Work

New research confirms what experienced crisis managers already know: in certain industries, a single quarter of poor reputation management wipes out the goodwill built over an entire year of doing things right. The industries most exposed include finance, healthcare, and consumer goods, where trust is the actual product. One bad stretch of silence, spin, or tone-deaf messaging can cost more than twelve months of careful, consistent communication.

The Business Standard
Illustration for Harvard's Remote Team Tips: What They Got Wrong 4 min audio
Workplace & Teams

Harvard's Remote Team Tips: What They Got Wrong

Harvard Business School Online recently published a list of twelve tips aimed at helping managers lead distributed teams more effectively. The piece targets professionals navigating the ongoing shift toward remote and hybrid work. It represents the kind of authoritative institutional advice that gets forwarded around corporate Slack channels and filed away under "good intentions" without much follow-through.

Harvard Business School Online
Illustration for Brand Crisis Communication: What Works vs. What Fails 4 min audio
Crisis & Reputation

Brand Crisis Communication: What Works vs. What Fails

Shopify published a 2026 guide on brand crisis management, outlining how companies can navigate public relations disasters. The guide addresses the reality that brands face unexpected crises regularly, from product failures to public scandals, and that how they respond often matters more than the crisis itself. The difference between survival and collapse frequently comes down to communication strategy.

shopify.com
Say It Right Every Time by Eamon Blackthorn

Never Be Lost for Words Again

By Eamon Blackthorn

Get word‑for‑word scripts for the conversations that shape your life, from job interviews and negotiations to difficult talks with family and partners, so you always know exactly what to say and how to say it.

Go to Book PageFrom $9.97 USD
PaperbackHardcoverKindleAudiobook
Say It Right Every Time by Eamon Blackthorn

Never Be Lost
for Words Again

By Eamon Blackthorn

Get word‑for‑word scripts for the conversations that shape your life, from job interviews and negotiations to difficult talks with family and partners, so you always know exactly what to say and how to say it.

Go to Book PageFrom $9.97 USD
PaperbackHardcoverKindleAudiobook
Illustration for Why Your Comms Leader Should Be in the Boardroom 4 min audio
Business & Leadership

Why Your Comms Leader Should Be in the Boardroom

Corporate communications leaders are no longer the people who polish press releases and manage bad headlines. A visible shift is underway in business leadership: the communications function has moved from the edges of the org chart to the center of strategic decision-making. Companies are recognizing that how they say something is inseparable from what they decide to do.

exchange4media.com
Illustration for Brand Crisis Communication: The Lesson Most Companies Miss 4 min audio
Crisis & Reputation

Brand Crisis Communication: The Lesson Most Companies Miss

Shopify published a guide on brand crisis management, outlining how companies should respond when their reputation takes a hit. The piece addresses the mechanics of crisis communication: what to say, when to say it, and how to recover trust after a public failure. It positions 2026 as a year where brands need a sharper, more deliberate playbook than ever before.

Shopify
Illustration for How PR Crises Build Stronger Brands When Handled Right 4 min audio
Crisis & Reputation

How PR Crises Build Stronger Brands When Handled Right

A PR crisis, handled well, can leave a brand in better shape than it started. This is not a feel-good theory. It happens in the real world when companies respond to public pressure with speed, honesty, and clear ownership of the problem. The brands that come out stronger are not the ones with the best lawyers. They are the ones with the best communicators.

entrepreneur.com
Illustration for AI Disclosure in Communication: What You Should Do 3 min audio
Technology & AI

AI Disclosure in Communication: What You Should Do

A new psychology study found that people broadly support transparency when AI tools help craft communication, but there is a catch. Most of us wildly overestimate how often other people lean on AI compared to ourselves. We think we are the exception. Everyone else, we assume, is outsourcing their words to a chatbot.

Psypost - Psychology News
Say It Right Every Time by Eamon Blackthorn

Never Be Lost for Words Again

By Eamon Blackthorn

Get word‑for‑word scripts for the conversations that shape your life, from job interviews and negotiations to difficult talks with family and partners, so you always know exactly what to say and how to say it.

Go to Book PageFrom $9.97 USD
PaperbackHardcoverKindleAudiobook
Say It Right Every Time by Eamon Blackthorn

Never Be Lost
for Words Again

By Eamon Blackthorn

Get word‑for‑word scripts for the conversations that shape your life, from job interviews and negotiations to difficult talks with family and partners, so you always know exactly what to say and how to say it.

Go to Book PageFrom $9.97 USD
PaperbackHardcoverKindleAudiobook
Illustration for Crisis Communication: How Brands Survive Online Backlash 4 min audio
Crisis & Reputation

Crisis Communication: How Brands Survive Online Backlash

A brand facing an online crisis has roughly one window to shape the narrative before the internet does it for them. Martech.org examined how companies manage reputation damage in digital spaces, where speed and tone determine whether a crisis becomes a footnote or a funeral. The core finding: most brands fail not because of the crisis itself, but because of how they talk about it.

martech.org
Illustration for Toxic High Performers: A Leadership Communication Failure 3 min audio
Workplace & Teams

Toxic High Performers: A Leadership Communication Failure

A business commentary published in Nyasa Times argues that organizations are sabotaging themselves by protecting high-performing employees who poison their teams. The piece calls on CEOs to treat trust as a measurable performance metric and to stop excusing destructive behavior because someone hits their numbers. The argument is simple: results do not cancel out damage.

Nyasa Times
Illustration for Is AI Weakening Your Leadership Communication? 4 min audio
Technology & AI

Is AI Weakening Your Leadership Communication?

Artificial intelligence tools are increasingly handling tasks that once required human communication skills: drafting emails, summarizing meetings, generating talking points. Leaders across industries are leaning on these tools to sound clearer and more polished. The question now on the table is whether outsourcing the words also means outsourcing the thinking behind them.

Bundle
Illustration for Why Companies Fail at Crisis Communication in 2025 4 min audio
Crisis & Reputation

Why Companies Fail at Crisis Communication in 2025

PRovoke Media catalogued 17 significant business crises from 2025, each one exposing a different vulnerability in how modern companies operate and communicate under pressure. The list spans industries and crisis types, from product failures to leadership scandals to social media implosions. Taken together, these cases form a portrait of a business environment where reputational damage arrives faster and sticks harder than it did even five years ago.

PRovoke Media