Communication News
Expert commentary on the communication events shaping business, politics, culture, and technology.
Why Brands Fail at Social Media Crises (And How to Fix It)
Brands across industries have repeatedly torched their own reputations on social media by mishandling public backlash, tone-deaf campaigns, and crisis responses that made things worse instead of better. These failures share a common thread: the communication strategy collapsed under pressure. What looked like a marketing problem or a PR problem was almost always, at its core, a communication problem.
Why Remote Managers Lose Their Teams' Attention
Remote work is no longer an experiment. In 2025, HR teams are actively rebuilding their management playbooks to handle distributed employees as a permanent fixture, not a temporary workaround. The conversation has shifted from "how do we survive this" to "how do we actually lead people we never see." That shift brings one unavoidable problem to the surface: most managers still communicate with remote employees the same way they talk to people sitting ten feet away.
Low Employee Engagement Is a Communication Problem
Gallup's latest research shows employee engagement has dropped to its lowest point in over a decade. Fewer workers feel connected to their jobs, their teams, or their organizations. The data points directly at one culprit: managers who are not communicating with clarity, consistency, or purpose. This is not a morale problem. It is a communication breakdown wearing a morale problem's clothes.
Samsung Strike: What Jay Y. Lee's Apology Gets Right
Samsung Electronics faces its first-ever general strike in three days, with workers and management meeting again to close a gap in bonus negotiations now centered around a 40 to 45 trillion won range. Chairman Jay Y. Lee stepped into the crisis personally, delivering a direct apology to employees. The two sides return to mediated talks with the clock running and the stakes high.
Why Qualified Executives Fail Interviews: The Communication Gap
Senior executives with impressive track records are consistently losing out on top-tier roles not because of their qualifications, but because they fall apart in interviews. Companies are passing over candidates with the right credentials and experience in favor of people who simply communicate better under pressure. The gap between what these executives have done and what they can articulate in a high-stakes room is costing them the jobs they deserve.
How to Communicate When Collaborating Under Pressure
Workplace teams regularly face the pressure of bringing together people who have never worked with each other before and asking them to deliver results on a tight deadline. This scenario plays out in offices everywhere: new faces, unfamiliar working styles, and a clock that does not care about any of it. How a team communicates in the first hours together will determine whether they finish strong or fall apart.
What SWAY LIVE Gets Right About Brand Voice
SWAY | LIVE is bringing its personal brand and leadership conference to Boulder, Colorado this August for three days of programming centered on voice, visibility, and influence. The 2026 event features JUNO-nominated musician and speaker Peter Katz alongside keynote speaker Anne Bonney. The conference positions itself squarely in the space where professional identity meets public presence.
When Political Speech Threatens Democracy Itself
A Gambian commentator raised a pointed public question about where political competition crosses into something more dangerous. The piece asked citizens to examine whether the language and tactics of political rivals were actually undermining the democratic systems those rivals claim to protect. The argument was not aimed at one party. It was aimed at everyone holding a microphone in a political arena. ---
How to Actually Rebuild Your Reputation After a Crisis
When a public figure or organization gets hit by a crisis, the instinct is to survive the immediate storm. But surviving is not rebuilding. PR Daily recently examined what comes after the headlines fade: the longer, quieter work of restoring a damaged reputation. Most people get the crisis response wrong. Even more get the recovery wrong.
What Gap's CEO Got Right About Leadership Messaging
Gap's CEO recently made a deliberate move to tie the brand's cultural identity to specific, measurable turnaround targets. Rather than speaking in vague terms about "relevance" and "heritage," the CEO publicly connected emotional brand language to hard business outcomes. This is a notable shift from the usual corporate speak that plagues retail leadership communications.
What Earnings Calls Reveal About CEO Communication
GCT Semiconductor Holding, Inc. held its Q1 2026 earnings call on May 12, 2026, with CEO John Schlaefer and CFO Fong leading the presentation to investors and analysts. Earnings calls are high-stakes communication events where leadership must simultaneously report results, manage expectations, and project confidence. How you say the numbers matters just as much as what the numbers say.
Politicians Swearing: The Real Communication Lesson
Politicians across the spectrum are increasingly dropping profanity into speeches, interviews, and public statements. What was once career-ending is now almost strategic. Some see it as authenticity. Others see it as a race to the bottom. Either way, it is changing the baseline of what voters and professionals consider acceptable public language.
